ISSUE #001 ā¢ WEEK OF MARCH 8, 2026 ā¢ ~ 4 MIN READ WICKED INFORMED For the owner who lights a candle before opening their inbox. INSIDE THIS WEEK'S EDITION: š¤TRENDS TO SKIP š³ļøPOLITICS & BIZ š¢NUMBERS THAT MATTER š„ONE MOVE š ļøTOOL I'M TESTING šCOSMIC CORNER Happy Tuesday, Reader! This is our first installment of "Wicked Informed," my business-owner only brief. I hope you love it! Let's dive in ā¬ļø xoxo,Megan š¤TRENDS TO SKIP Those One-Word Subject Lines Everyone Loves Ok, IDK if this one is...
1 day agoĀ ā¢Ā 3 min read
Hi Reader, I've been rewatching "Mad Men" lately and I'm struck by the themes that seep through the soapy drama. If you're unfamiliar, the show is about people in an advertising agency, and yes, since it's set in the 1960s, it's mostly an agency full of men. What strikes me is how they approach advertising - and it truly reflects the real world. Advertising works because it assumes that there's a problem that needs to be solved. We want something "better," whether it's our complexion,...
14 days agoĀ ā¢Ā 1 min read
Hi Reader, I started my workday by casting a spell for myself. When was the last time you cast a spell or said a prayer for yourself? Today, mine was for self-love and self-worth. Because no matter how āgoodā we are at the mindset game, sometimes we need the reminder and, in my case, the reset. If I were to guess, Iād say youāre the type of person to be focused on what other people want and need. I feel pretty confident in this guess because I attract people who are driven by a purpose, who...
21 days agoĀ ā¢Ā 1 min read
Hi Reader, If youāve been feeling foggy, flat, or strangely numb lately, I want you to hear this clearly: Youāre not failing at life. There's nothing wrong with you.There is seriously way too much going on for our nervous systems to keep up. This isn't an excuse to tune out of what's going on in the world, but it is an invitation to turn it down. As an example, the Ep. Files (you know the ones) - we know they're horrible. They're more horrible than any horror film created and produced. They...
28 days agoĀ ā¢Ā 1 min read
Hi Reader, I burned out spectacularly in 2021. Like, the kind of burnout where you're crying in your car before a client call, wondering if you can just...disappear to Bali and sell coconuts on the beach instead. Except it happened on a random Sunday morning in line at a brunch spot and I made a scene. (Spoiler: I did not move to Bali. I stayed in Texas and sold business strategy instead. But I thought about beaches A LOT.) Here's what not enough people say about burnout: it's not a personal...
29 days agoĀ ā¢Ā 2 min read
Hi Reader, We just experienced a bold AF Full Moon in Leo, and I pulled cards for the people I know are waiting for the Collective. (Yes, I'm that person. No, I'm not sorry about it.) The cards were wildly consistent: The Empress, The Star, and the Eight of Pentacles. Translation: You have everything you need. Your vision is clear. The work is in the consistent practice. But here's what caught my attention: the Eight of Pentacles showed up reversed. The card of mastery, dedication, and...
about 1 month agoĀ ā¢Ā 2 min read
Hi Reader, There's this thing that happens when you've been in business long enough. You start to notice the patterns and the cycles. The way certain strategies work beautifully for some people and feel like sandpaper for others. You see brilliant women pushing and grinding, hitting revenue goals while simultaneously unraveling. You watch them celebrate a $10K month while secretly googling "am I burnt out or just tired?" And if you're paying attention, really paying attention, you start to...
about 1 month agoĀ ā¢Ā 1 min read
Hi Reader, Let me tell you a story. It starts with a phrase: āI find that very hard to believe.ā My heart fell into my ass. I was completely taken aback. But I wouldnāt understand why until a few minutes later. A client and I had been talking about something relatively minor: a tech update that eliminated a feature we wanted to use for a campaign. Neither of us realized it had been removed by the platform itself. When I told them about it via audio message, the above reply is what I got. I...
about 1 month agoĀ ā¢Ā 2 min read
Hi Reader, If youāve felt overwhelmed lately - angry, heartbroken, numb, guilty, exhausted - youāre not imagining it. Weāre living through collective trauma, with constant exposure to violence, grief, and crisis designed to keep our nervous systems on edge. If you're like me, you've asked yourself the impossible question: How do I keep living my life, showing up for my work, my people, my joy, when everything feels like itās burning? If youāre asking that, it means you care. Deeply. Hereās...
about 1 month agoĀ ā¢Ā 1 min read